Got Marketing?

Ever worked tirelessly for something, only to arrive and feel a little….different than you expected? In this reflective solo episode of Got Marketing?, Mia peels back the curtain on what it’s really like to reach a...

What if we just said what we meant? In this week’s episode, Mia shares 10 radically honest opinions about the small business marketing space – no fluff, no fence-sitting – plus 5 encouraging reminders to keep you...

Where to focus your marketing efforts (and what's not required in the first few years) Small business marketing can feel like a never-ending to-do list; socials, emails, website and landing pages, SEO, podcasts, PR......

How to actually know what’s working in your marketing (and what’s a waste of time and money). When you’re under pressure, it’s tempting to speed up. But in this episode of Got Marketing?, Mia is here to remind you...

Not every flop is a failure of effort, often it’s a failure of strategy. In this episode of Got Marketing?, Mia is joined by Campaign Del Mar’s community manager Lillie Brown to break down two recent brand campaigns...

Why creative courage > ad spend (and how to build a campaign people remember) In this episode of Got Marketing?, Mia sits down with Megan Winter—award-winning Meta ad strategist and founder of Lume Marketing, who...

Is your doctor also a dentist and a gynaecologist? No. Then why are you expecting one person to do both sales and marketing? We’re back with one of your all-time favourite guests, Julia Ewert, sales expert and...

Why staying small isn’t "playing small" (and might be the smarter move). In this episode of Got Marketing?, Mia sits down with Maggie Patterson, founder of BS-Free Business and longtime truth-teller in the online...

This candidate is campaigning like a marketer—and it’s working. In this episode of Got Marketing?, Mia sits down with Phil Scott, a community independent running for federal office in the NT, to unpack what it...

Too many small businesses are stuck using marketing tactics that expired years ago.  In this episode of Got Marketing?, we’re diving into the tactics that just aren’t cutting it in 2025, why they’re failing small...

Discounting is a terrible business strategy. There I said it. Now let me prove it. Many small business owners, especially service providers, fall into the trap of discounting because they lack strong marketing. But...

Why did we create another business event? Not all business events are created equal. In this episode, we’re pulling back the curtain on what it takes to build something ambitious, sharing the real behind-the-scenes...