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Compare the pair: two campaigns from the same industry, who did it better? With Ash Jurburg

Season #1

Mia and her returning guest Ash Jurburg compare the pair. They have each chosen a marketing campaign from the same industry and discuss "who did it better?"

Campaigns unpacked during this episode:

Dating apps:

'Get back to love':

'Swipe Night': Tinder


'Travelling Under the Social Influence': Tourism NZ

'Son of Dundee': Tourism Australia

Got Marketing? is brought to you by Mia Fileman, a professional marketing strategist and the founder of Campaign Del Mar

Connect with Mia Fileman:

Episode guest:

Ash Jurberg is a writer and content creator based in Melbourne. Before this, he worked in marketing for twenty years and owned several successful businesses. An avid traveller, Ash has been to 105 countries and is welcome back in many of them.

Connect with Ash:

Free resource:

10 Tips for Smarter Marketing

Campaign Del Mar ® is a registered service provider under the NT Business Growth Program.

Campaign Del Mar acknowledges the Traditional Custodians of the lands on which we live, learn and work. We pay our respects to the Larrakia, or Saltwater, Elders and to all Aboriginal and Torres Strait Islander Peoples.