We are a 100% online, marketing education platform for small business owners. Everything Campaign Del Mar offers is done with you, as opposed to done for you’ or DIY. Learning how to run smarter marketing campaigns is a lifelong skill that we believe every business owner should acquire.
What is a marketing campaign?
“A series of connected actions designed to bring about the desired outcome.”
Great marketing campaigns don’t just focus on one channel, platform or tactic. We show you how to bring it all together into a cohesive and heavy-hitting campaign for your business.
Why do marketing campaigns matter?
Do you know the marketing that’s seamless no matter where you encounter it? Where every element of a brand is working in harmony, where it makes you feel something? That’s a successful marketing campaign.
Integrated marketing campaigns are Campaign Del Mar’s bread and butter. It’s what our founder Mia Fileman has been doing for decades. And no matter what shiny new tactic or tool comes along, it’s what we plan to be doing for many years to come. Why? Because it works.
How it works
Campaign Classroom is our signature program. Taught over 10 weeks by a professional marketer and her suite of guest strategists, Campaign Classroom will teach you how to create a marketing campaign that’s right for your business.
Who is it for?
Campaign Classroom is for switched-on business owners ready to go beyond the basics and learn to create a marketing campaign that makes an impact. The program is best suited to you if you have your marketing foundations covered: a brand identity and style guide, a great website, active social media accounts and professional photography.