Nail Your Email Marketing Strategy With Mia Fileman

Level up with our accessible online program delivered by a master of the craft.

JOIN BEFORE JUNE 9

Nail Your Email Marketing Strategy

With Mia Fileman

Level up with our accessible online program delivered by a master of the craft.

JOIN BEFORE JUNE 9

Why email marketing?

Email marketing done right is money in your pocket.

Email has the highest conversion rate and ROI compared to all other digital channels
Future-proof your brand against algorithms and borrowed channels
Spend considerably less time and money to make more profit
Sell directly from your emails, not on a calls
Substantially improve the results of campaigns and launches by integrating email marketing

Yes, I want in!

In this online program you'll receive:

Online, self-paced video lessons delivered by Mia

2 x live group sessions with marketing strategist Mia Fileman

3-months access to our student-only community to get your questions answered.

Downloadable workbook & two editable worksheets

Custom learning dashboard and smartphone app for flexible learning

AUD $595 per person / USD $405 per person

What's covered in Nail Your Email Marketing Strategy

A simplified and strategic interactive program in email marketing.

How to build your email list

Customer journey mapping

Recommended tools

Using marketing automation to eliminate repetitive tasks (worksheet included)

Demystifying personalisation & segmentation

3 essential email sequences (worksheet included)

Planning your email marketing content & campaigns

How many sales email you should send and what to include

How to optimise and improve email marketing performance

Why you should take this program

Who is this program for?

Do you want to keep ahead of current email marketing trends?
Do you find it hard to create consistent email marketing campaigns?
Do you want to jump off the social media hamster wheel but feel overwhelmed getting started with email marketing?
Do you need help refining your email marketing activity so that it starts making you money?
Do you want to hit the ground running with email marketing rather than spend years figuring it all out on your own?

Seasoned marketers looking to brush up on their skills
Founders looking for practical help with their strategy
Growing marketers looking to add a new skill to their belt
Copywriters and marketing agencies looking to offer email marketing services to clients

Why you should take this program

Do you want to keep ahead of current email marketing trends?
Do you find it hard to create consistent email marketing campaigns?
Do you want to jump off the social media hamster wheel but feel overwhelmed getting started with email marketing?
Do you need help refining your email marketing activity so that it starts making you money?
Do you want to hit the ground running with email marketing rather than spend years figuring it all out on your own?

Who is this program for?

Seasoned marketers looking to brush up on their skills
Founders looking for practical help with their strategy
Growing marketers looking to add a new skill to their belt
Copywriters and marketing agencies looking to offer email marketing services to clients

Meet the Strategist,
Mia Fileman

Mia Fileman is a marketing strategist and the founder of Campaign Del Mar. She’s also a mother and military spouse who knows the reality of juggling business, life and multiple roles.

Mia brings more than two decades of experience running marketing campaigns on behalf of business and government. She spent 10 years in Brand Management roles for global companies L’Oreal, BIC and Kraft, among others, before moving to the world of agencies as a Director.

Mia is a customer experience (CX) specialist, obsessed with creating customer journeys that delight.

Why you should prioritise email marketing

For every $1 spent on email marketing, you can expect an average return of $40. That's far higher than any digital marketing channel, including SEO, paid social and organic social media. Why?

Higher conversion rate: email marketing drives more conversions than any other marketing channel – including social and search
Targeted: with email marketing, you can send the right messages at the right time to the right people, not just pray and spray
Owned channel: email marketing is a brand controlled channel, and you are not competing with algorithms or other accounts. Email marketing is a distraction-free environment.