Marketing is a team sport.
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Not even Lionel Messi can carry a whole soccer team.
And yet, that’s exactly how most marketing teams operate, smart individuals, working hard, but not always pulling in the same direction.
Campaigns stall, ideas get diluted, and execution drags.
It’s not a talent problem; it's a coordination problem.
When a team knows the game plan, understands their role, and moves together, everything changes.
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Workshop topics
Mia can deliver custom and semi-custom workshops to product and service-based brands on the following topics:
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Strategy
Get clear on what you stand for, who you’re for, and how to say it in a way people actually remember.
Campaigns
How to plan, build and execute campaigns that create momentum (not just more content).
Content marketing
Level up your content marketing skills across posts, blogs, videos, podcasts, and emails.
Email Marketing
From list growth to conversion, let's nail your email marketing strategy and create emails people want to read.
LinkedIn is not just for B2B anymore. Build authority without the cringe. Content, connection and consistency that lead somewhere.
Brand Manager, Agency Director, Marketing Strategist, Mia Fileman
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Mia spent the first decade of her career in brand management roles for global consumer brands, including Vegemite, Kraft, Maybelline, and BIC, in France. Mia then worked agency side before creating her own regional marketing agency.Â
Mia witnessed first-hand the challenges small businesses face and how quick-win learning products are failing them. Today's marketers require practical, sustainable, hands-on skills to succeed.
CHAT ABOUT A WORKSHOP
"It's hard keeping up with social media, so it was great to get a refresher course. We definitely learnt many tangible new things that we can take with us going forward. Mia is very intelligent, switched on, and energetic. Class never felt boring!"
Binh Phan, NT PHN
Excellent training session for the Marketing Team here at NT PHN. Mia brought brilliant energy and was able to answer all our questions perfectly. Highly recommend as a team exercise.
Sarah Roberts
As seen in
Mia is regularly called upon as an expert contributor in leading entrepreneurial and marketing publications. Here are some of her most recent published articles:
Recent team workshopsÂ
Workplace training with Mia Fileman
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Mia has a way of explaining marketing that simplifies it. She stays on top of marketing shifts and insights so that you don't have to. Tap into Mia’s expertise with custom training and workshops.Â
CHAT ABOUT A WORKSHOP