Ain't no party like a Brainstorm Party
Coming up with new and interesting marketing ideas is one of the biggest hurdles you'll face as a business owner - especially if you're a marketing team of one.
Join the Campaign Del Mar team and fellow business owners for monthly brainstorming sessions. Come away inspired, energised and with your next big marketing idea.
Brainstorm Parties held by strategists each month.
60-minute virtual power sessions
Find out the top 3 creative ideas you need to know right now
Participate in rapid-fire brainstorming exercises
$22 per person - limited spaces
Next party: May 25, 11.30 am AEST.
How might we?
Cracking the surface can be the hardest part of ideation.
Campaign Del Mar uses a range of both structured and imaginative exercises to guide idea development, however the key to driving any brainstorming exercise towards purposeful outcomes starts with the framing.
A 'How might we?' statement is a design thinking tool which uses a very specific formula to reframe challenges and opportunities as a question.
Why should I use a 'how might we?' statement?
- It provides a departure point for brainstorming, fuelling your creative problem solving skills
- It simplifies a customer need, challenge or insight into a more tangible opportunity for design
- It removes external distractions and variables that can get you off track
You can develop your own 'How might we?' statement using the free statement builder template provided below.
How Might We? Statement Builder
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